San Marcos : Texas


What It Is Like to Retire in San Marcos

Located between Austin and San Antonio, San Marcos,Texas, is both a vibrant college town and a pretty riverfront town. Considered one of the fastest growing regions in America, and the seat of Hays County, it has a population of 60,684 (2015 census). San Marcos is home to Texas State University, several historical sites, and the country's largest outlet shopping center which is also one of the State's most popular tourist destinations.  Two rivers which flow through here, the San Marcos River and the Blanco River, provide recreation in addition to parks and nature trails along the rivers.

In 2016 Forbes listed San Marcos as one of the Best Places to Retire, citing its good economy and a high rank on the Milken Institute list of Best Cities for Successful Aging. In 2013, Business Insider named it as one of the “10 Most Exciting Small Cities in America”. Picture of Hays County Courthouse and picture of Hays County Historical District, and picture of the Meadows Center for Water and Environment all courtesy of Wikipedia and Larry D Moore, Licensed under CC BY-SA 3.0/

Watch this short Youtube video prepared by San Marcos:

Here is Topretirements Mini-Guide to Retirement in Texas


Where to Retire in San Marcos and Home Prices

Zillow reports the median home value in San Marcos to be $214,600 in mid-2019.  There is an active adult 55+ community here-see link at left.


What Is Special about San Marcos

San Marcos is a growing city that has a historical district with many properties on the National Register of Historic Places and a town square. The San Marcos River is a popular source for recreation and offers canoeing, kayaking, swimming, fishing, and glass bottom boat rides. Texas State University is located here and provides both cultural events and sporting events.


What Is Not Special about San Marcos

Texas State University has an enrollment of about 38,000 students so the average age in San Marcos is only 24 years; property taxes are high.


Who Will Like Retirement in San Marcos

Retirees who want to live in a college town that also boasts outdoor recreation, historical sites, a medical center and a walkable downtown may enjoy living here.  Having over 260 outlet shops isn't bad either. 


Local Economy Is Driven by

Retail drives the economy.  San Marcos is home to the largest outlet center in the United States with over a million square feet of shopping.  Tourism and Education are also important to the economy. 


Climate and Physical Environment

January's average temperature is 52 degrees and July's average is 83 degrees. San Marcos gets about 35 inches of rain annually.


Restaurants & Cultural Scene

There are all sorts of restaurants in San Marcos as it is a college town and a popular shopping destination. Texas State University provides cultural events with lectures, art exhibits, and productions.  It also hosts the Hill Country Jazz Festival.   The city has an active Performing Arts Council and Parks and Recreation Department.



The crime rate is a little higher than the national average.


Medical Facilities

Central Texas Medial Center is located here.



San Marcos does have a regional airport, and there are two international airports nearby in Austin (35 miles) and in San Antonio (45 miles); there is an Amtrak station here. 


Valuable Links

Tour San Marcos

The Meadows Center for Water and the Environment


What people are saying about San Marcos

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